Data and CommerceNobel Conference 57 | Resources

Businesses now regularly use data to optimize their operation, do targeted marketing, personalize the customer experience, and make strategic business decisions. However, businesses vary dramatically in their range of ability to collect, store, analyze, and utilize data.

How Big Data is Transforming Creative Commerce This 9 minute video from PBS explains how companies use your personal information to create a unique, one-of-a-kind shopping experience.

Big Data and What it Means An article and video from the US Chamber of Commerce Foundation.

Utilizing AI And Big Data To Reduce Costs And Increase Profits In Departments Across An Organization An article and video from Forbes.