Sport Management ProgramAcademics

About the Department

Making the Game

Transform your passion for sports into a meaningful career with the sport management major or minor at Gustavus Adolphus. Designed to explore the complexities and functions of professional, international, collegiate, youth, and community sports.

The multidisciplinary and holistic approach at Gustavus incorporates critical considerations of ethics, diversity, equity, and inclusion in sports, ensuring a well-rounded understanding of the field. You will also develop applied skills in facilities and event management, sports writing, economics of sport, and more. You'll take courses from a variety of academic departments, including communication studies, business and economics, and health and exercise science.

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Close Community with Expansive Options

With a robust athletics scene on campus and a strong alumni network, Gustavus Adolphus is a perfect place to start your journey in sport management. Located in the beautiful town of St. Peter, Minnesota, Gustavus offers a fun and supportive campus environment. You have the advantage of studying in a close-knit community where you can build lasting relationships with fellow students and faculty members. Saint Peter is minutes away from medium-sized Mankato and an hour from the Twin Cities of Minneapolis and St. Paul. This proximity allows you to experience the best of both worlds, including access to plenty of internship opportunities.

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Discover your path:
Majors, Minors, and Related Programs

In the world of sport and physical activity, the field of sport management lies at the intersection of planning, organizing, directing, controlling, budgeting, leading, and evaluating daily operations. As a growing career sector, sport management has ascended to become one of the top 10 industries in the U.S. Recent developments in sports, such as esports, analytics, fantasy sports, sports betting, and virtual reality technology, transcend traditional boundaries and create exciting opportunities across various disciplines, building a job market rich in future career options.

Opportunities in Sport Management

Helping Make Dreams Become Reality

Beyond the classroom there are numerous ways to enhance their education and professional skills to prepare you for a career in the dynamic world of sports. You are supported to create an immersive learning experience tailored to your interests and career goals.

Explore all Opportunities in Sport Management

  • Internships — Many students choose to gain an in-depth work experience and build their professional network through an internship either on or off campus. Your faculty and the staff in the Career Development Center will assist you.
  • Student Employment — With the wide array of varsity and club sports on campus, you have opportunities for professional sport management experience working in the Office of Sports Information and the Office of Athletic Event Management.
  • Research — Collaboration with a faculty member on a research project offers a valuable chance to explore a specific area of interest, providing opportunities to acquire practical skills like analysis and information synthesis.
  • Study Away — Living and learning in another country expands your understanding of sport from an international perspective. You also will gain experience in cross-cultural communication and gain insights into global trends and challenges in the sports industry. Faculty and the staff of the Center for International and Cultural Education will help you determine the best location.

Gusties
will
Shine

The sport management community is filled with people who are passionate, active, and hard-working. Discover more about the amazing students, graduates, faculty, and staff.

Meet our Faculty

Michael Carroll and Kayla Vrieze ’22

Michael Carroll and Kayla Vrieze ’22

Sport Management

  “Playing for the Crowns on the Front of Your Jersey – Listen to the Learning for Life Podcast” In this 50th anniversary year of Title IX’s passage, Gustavus Head Women’s Hockey Coach Michael Carroll, the winningest coach in the program’s history, and senior All-American team member Kayla Vrieze ’22 speak about their paths to hockey […]

Read more about Michael Carroll and Kayla Vrieze ’22

Keep in Touch with Sport Management

The sport management program delivers a comprehensive education with hands-on learning experiences and award-winning faculty, so you'll develop skills you can use to make a positive impact in this exciting industry.

Contact Sport Management

Email: g-sportmanagement@gustavus.edu
Phone: 507-933-6062

Lund Center, 212F
800 West College Avenue
Saint Peter, MN 56082